Früt Splash is a popular brand known for its fruity canned drinks. They’re all about freshness and flavor, bringing joy and refreshment to every sip. With simple yet eye-catching packaging, Früt Splash is a favorite for anyone looking for a tasty and energizing beverage option.

What I did:

Brand Stratagy
Visual Identity
Logo Design

Programs used:

Adobe Illustrator
Adobe Photoshop

Früt Splash sought a designer to help them craft a unique can design. They aimed for simplicity and clarity, infused with a touch of fun and playfulness. The goal was to ensure that the packaging instantly conveyed the essence of the product: a delightful burst of fruity refreshment.

Process:

We delved into a range of color palettes, typography styles, and imagery to capture the essence of Früt Splash’s delicious flavors. Through multiple rounds of refinement and feedback, we narrowed down the options to a few standout concepts. Before finally settling on one final concept.

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